Tell your
story.

Get the right story and the content you need to tell it for a fraction of the time and cost.

Let’s talk →

Because everything starts
with the right story.

There has never been an easier time to make content. But who cares if you don’t know what story you’re telling?

Listen

We listen for where your leaders agree, where they don’t and what keeps coming up.

Test

We test ideas against the market, the competition and what actually matters to your customers.

Develop

Experienced people turn what we learn into sharp positioning and messaging in weeks, not months.

Capture

We prepare your leaders for cameras, stages and press, so they sound sharp, natural and themselves.

Create

We turn the story into videos, articles, social, graphics and everything else you need.

Built by experienced storytellers.

Lisa Rodriguez
Lisa RodriguezCo-founder

Thirty years in PR and journalism, with a career spent finding the story and figuring out how to tell it. CEO of The Seismic Collaborative and led it through its acquisition by Spectrum Science. Previously at Omnicom and Publicis agencies, after starting as a reporter at The Boston Globe and CNN Radio.

Melissa Laverty
Melissa LavertyCo-founder

Thirty years at the intersection of communications, marketing and emerging tech. An early social media and AI entrepreneur, galvanizing new approaches and solutions. Built Slugline’s interview and analysis agent. Launched the AmEx Centurion Card service experience.

Luke Rodriguez
Luke RodriguezFounding Creative Technologist

Filmmaker, photographer and creative working across traditional production and emerging creative tools. Founded a Brooklyn creative studio after graduating from NYU Tisch and has produced work for Formula 1, Mercedes-Benz, Land Rover, Meta, STARZ, PepsiCo, Panera, Raya, Ray-Ban and other leading brands.

And proven with early-stage
to public companies.

We’ve told their stories.

There’s a lot of technology focused on making more content. What interested me about Slugline was that Lisa and Melissa were starting one step earlier: What’s the right story, and how do you know? They’ve built a much faster way to answer that without taking experienced people out of the equation.

Toni SchneiderCEO, Bluesky · Partner, True Ventures

Slugline delivered a high-quality library of video, social, and editorial content, backed by a clear story architecture that gave our messaging consistency, focus, and impact.

Katherine AtkinsonSVP Global Sales & Marketing, Rapid Micro Biosystems